Ubisoft has recently opened its Winnipeg studio, bringing potential growth for the tech industry of the city. Despite it not being a city for game development, Ubisoft believes that the studio will change such perspective.
Vice-president of public affairs with the Entertainment Software Association of Canada (ESAC) Julien Lavoie told reports that large studio erection in a small ecosystem is something that is common. He believes that the new studio will change the tech industry within the said city.
"We see that model happening in a lot of cities where you have what we call anchor tenants that really help train people in a certain way of doing things, and then it empowers employees to go on to do their own studios, or other large studios may also want to follow suit and capitalize on the expertise and the know-how that's been developed in a certain studio.” Lavoie told reports.
"There's a very specific and complementary mandate for the studio, which is that we want to contribute to the development of the big AAA brands--like Assassin's Creed, Far Cry, and Watch Dogs--specifically in the area of building open worlds," Managing Director of Ubisoft Montreal Darryl Long said in an interview.
"Our goal in Winnipeg is to do the research and development on the processes, the pipeline and the tools, to put the investment in to making them as efficient as possible, and ultimately increase the quality of the open worlds we're producing for our games. So we'll be working hand-in-hand with the other Canadian studios to develop their AAA brands, and specifically their open worlds."
Ubisoft Entertainment SA is a French video game publisher headquartered in Montreuil.
Chinese internet giant Tencent has recently inked a partnership deal with Ubisoft which is now foreseen to be a major boost for global playing audience for the gaming company.
Chief Executive of Ubisoft Yves Guillemot told reports that the company currently 500 million users. He added that the company now aims five billion players and this can now be reached with said deal.
In this year’s March, Vivendi marketed the Ubisoft stake for $2.45 billion. It was then acquired by Tencent Holdings Ltd, which leads China's mobile gaming market.
"As soon as they expressed their desire to leave, we brought them a solution, with partners who wanted a stake," Guillemot expressed. "With our strategy for creating value, we proved that we didn't need anyone, and that they were not going to bring any added value."
Shares of Ubisoft managed to indicate strong bull trends in its recent trades. Despite the short bearish indications, it is more expected that the gaming stock will face a bullish trend soon. While still high at the positive level of its Coppock curve, a buy would be the advised position for the stock.
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